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Microsoft® CRM
AltiGen provides
certified computer telephony integration (CTI) with Microsoft®
Business Solutions Customer Relationship Management (Microsoft®
CRM) applications. AltiGen's Microsoft CRM integration
offers out-of-the-box integration of AltiGen's contact
center products, AltiContact™ Manager and AltiServ™
Contact Center, with Microsoft Business Solutions CRM.
Press Release Why integrate
CRM with your telephone system and contact center?
The perception of your service begins the moment a customer
contacts your business. When a contact center (telephone
system) is tightly integrated with the CRM application,
customers will experience a significant improvement
in service at the time of the call.
Automatically presenting CRM data and
customer records to your employees with the call eliminates
the need to ask questions and to verify information,
which significantly reduces transaction times. This
allows AltiGen customers to improve customer service,
increase transaction volumes and increase revenues associated
with customer calls. Businesses can facilitate outbound
calling campaigns or customer follow-up by triggering
CRM contact or account records to be presented to agents
and use the integrated click-and-dial feature directly
from the records. With call activity automatically being
logged into CRM activity records, the whole customer
telephone interaction has CRM automatically integrated
into the process, significantly speeding up the return
on investment of any CRM implementation. Microsoft CRM
helps businesses cost effectively streamline and manage
business processes, while the out-of-the-box integration
of AltiGen's contact center solutions allow businesses
to translate customer information into top-quality customer
service.
What is the AltiGen Advantage?
With most traditional telephony vendors, a custom middleware
application would need to be written and additional
hardware implemented to enable a "screen-pop"
delivery of information. Multiple systems on divergent
platforms would need to be coupled in a complex integration.
In contrast, the integration with AltiGen is simple.
Once Microsoft CRM is installed, integration to the
AltiGen contact center is a accomplished using the Microsoft
CRM integration interface already provided within AltiGen's
contact center software.
AltiGen’s Microsoft CRM integration
offers advanced capabilities including:
- Defining individual workgroup
preferences to screen pop one of the following MSCRM
web pages.
- Contact page based on caller ID
or caller entered 10 digit phone number.
- Account page based on caller ID
or caller entered account number.
- Order page based on caller entered
order number.
- Case page based on caller entered
case ID.
- Invoice page based on caller entered
invoice number.
- Contract page based on caller entered
contract number.
- Product page based on workgroup
routing, caller-entered product ID or DNIS dialed.
- Using dialed number (DNIS), workgroup
routing or IVR data to pop custom scripting pages
for inbound workgroup call.
- Allowing service agents to belong to
multiple groups where different CRM pages can be delivered
for the appropriate inbound workgroup calls.
- Automatically screen-pop appropriate
call scripts with inbound calls.
- Dial out of the CRM account or contact
records and from the integrated CRM search and dial
capability.
- Utilize a centralized web based management
and local configuration for windows control.
- Create a new CRM window for each call
or update record on existing window.
- Minimize CRM window when call is completed.
- Automatically log activity into CRM
records as a result of calling activity.
Out-of-the-box integration reduces
costs and implementation times. Until now,
integrating a CRM solution with a contact center was
an expensive proposition that included high system integration
costs and significant deployment timeframes. Microsoft
CRM is already integrated with AltiGen’s contact center
products out of the box. This out-of-the-box Microsoft
CRM integration offers businesses a comprehensive and
affordable contact center solution by significantly
reducing system integration costs and decreasing the
integration deployment timeframe.
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